Qualitative Research

As a moderator, it’s your job to get the project started. As your facilitator, it’s our job to make it a success. We at Peters Marketing Research (PMR) want you to sit back, relax and enjoy the ride while we help plan, develop and implement your client’s assignment utilizing our wide range of industry knowledge.

Quality is not an act, it is a habit.
— Aristotle

At PMR, our work is habit-forming. Repeat business is based on our positive interactions and work-related victories with moderators and their clients. Whether you’re looking for intimate one-on-one interviews, larger focus groups, mock juries, ethnographies, dyads, triads, telephone interviewing, online interviews or website usability testing, let us handle your unique needs.

The most important single ingredient in the formula
of success is knowing how to get along with people.
— Theodore Roosevelt

PMR cultivates a user-friendly focus group environment where target audiences gather, ideas are exchanged, and solutions are achieved. That’s our responsibility. Your task is to reap the benefits of our personable staff who are there to help each project run smoothly from start to finish.

The quality of your work, in the long run, is the deciding factor on how much your services are valued by the world.
— Orison Swett Marden

What does PMR bring to the table? We supply experienced project managers, top-rated recruiting methods, and extensive database capabilities. These services added together are extremely measurable…and totally invaluable.

Please contact Katie Peters Miller at (314) 469-9022 for a quote on your next qualitative research project.